3 Open House Tips for Flipped Homes

By Stacey Chaffin

Home is not just a place, it’s a feeling. My number one priority as an agent is to bring my clients that feeling and in turn, bring them home.

Picture this: You’ve just finished flipping your home, and the only thing left to do is put it out on the market. At this point, you’ll be preparing for an open house showing—but how do you effectively host an open house showing to highlight the transformation of the property?

When preparing a flipped home for showing, it’s important to remember one thing: your home is not just any home—it has history, and that gives the property more charm and uniqueness. The usual standard on open house showings may work for you, but it won’t maximize your flipped home’s appeal. Fortunately, as an expert home flipper and experienced real estate agent, I know the right strategies to host an effective open house showing for flipped homes. Here’s what you need to know:

1. Highlight key improvements and upgrades. I recommend using staging and visual aids, like before-and-after photos, to emphasize the changes you’ve made to the home. This way, you’ll get to demonstrate the value that you’ve added to the property. Whether these are modern kitchens, updated bathrooms, new flooring, or new furniture, showing what the house looked like then versus now will help buyers appreciate the home even more.

2. Create an inviting atmosphere. Open house showings are not just about visuals—it’s an overall immersive and emotional experience for buyers as they will be picturing the home as their own, as the space where their family or children can grow up in. To maximize this to your advantage, engage the buyers’ senses by incorporating pleasant scents, flowers, and adding soft background music. Ambient lighting will also help set the mood, so make sure to look into modern lighting fixtures to fuse artificial and natural lighting effectively, or ask your agent for suggestions.

3. Engage visitors with local market insights. After your potential buyers have been charmed by your property, the next step is to convince them why the neighborhood is the right one to live in. Tell them about local amenities, entertainment options, restaurants, shopping centers, and everything that highlights the livability of the neighborhood. At the same time, if you think there are pressing concerns in the area, it wouldn’t be a good idea to mislead the buyers by omitting crucial information. Buyers value honesty and would appreciate it if you tell them the truth. Being honest will also prevent legal conflicts.

I hope you find these tips helpful. Remember: don’t let your hard-earned renovations go unnoticed—make every open house count. If you have any questions or want my help in selling your home, please feel free to reach out to me anytime. I look forward to hearing from you!